ROI with location
intelligence
Media & Advertising
Improve your marketing ROI with location intelligence
Improve the effectiveness of your outdoor advertising campaigns with traffic data insights, make informative marketing strategy decisions with demographic and customer buying behaviour data. Data driven advertising will increase your ROI and is fundamental in driving a measurable results strategy.
Data Driven Advertising Will Increase Your ROI.
Benefits:
Improve your target market reach by ensuring you are connecting with your audience at specific locations.
Integrate your engagement measurement software to prove the ROI of your media spend.
Unlock new opportunities with rich consumer data and reduce your risk when entering new markets.
Mapping Analytics uses location intelligence to help your business accurately profile your customers and predict market potential.
This is a self-service product that provides traffic insights derived from historical location data on speed, travel time and sample size. This product is accessed via the web application or via our developer’s APIs.
Benefits:
1. By understanding trip trends, you can maximise the ROI of outdoor advertising real estate and identify new potential retail location opportunities.
2. Identify high volume commute areas with demographic insights which allow you to build insightful customer profiles.
3. Easily export all data into an excel file with the total number of trips between each region.
